Established in 2000 in Madrid
The history of Imaweb
Imaweb was founded in 2000 as the e-business and e-learning subsidiary of the Institute of Applied Marketing (IMA), a private organization created in 1995 by automotive professionals to provide the sector with an agile and efficient business method.
From this starting point, the same year Imaweb created the first version of CRMAuto, a pioneering solution for customer management that, based on the latest information technology, integrated with the other applications of the brands and their resellers providing greater agility, information and control of processes and operations.
Since then, Imaweb has continued to grow and innovate, launching constant improvements and versions of its products and services until it became what it is today: a leading company in the sector, recognized and approved at national and international level by manufacturers, brands and sellers.
Its portfolio of products for Automobile Manufacturers consists of: CRMAuto with the Sales Mobility and Digital Signature modules, the After Sales Assistant with its Digital Workshop module, and Data Mining.
In 2019, the Providence Strategic Growth fund purchased Imaweb in order to create a European platform.